24-25 AUGUST 2022 AT THE WESTIN MUMBAI, POWAI LAKE

24-25 Aug, 2022
The Westin, Powai Lake

MUMBAI

24-25
August 2022
Mumbai

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PHYGITAL RETAIL CONVENTION (PRC) is India’s go-to retail intelligence event of 2021. It aims to bring together multiple stakeholders in global retail businesses to hack the most critical disruption-ready strategies around consumer behaviours, technology and innovation. A powerful blend of panel discussions, talks and masterclasses, zoned exhibitions to showcase tech solutions, innovations in products, services, retail spaces, ideas and concepts. In addition, attendees will be able to discover and experience advanced solutions from technology solution providers and innovators presenting success stories of trailblazing retail business transformations from across the world.

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PHYGITAL RETAIL CONVENTION (PRC) is India’s go-to retail intelligence event of 2021. It aims to bring together multiple stakeholders in global retail businesses to hack the most critical disruption-ready strategies around consumer behaviours, technology and innovation. A powerful blend of panel discussions, talks and masterclasses, zoned exhibitions to showcase tech solutions, innovations in products, services, retail spaces, ideas and concepts. In addition, attendees will be able to discover and experience advanced solutions from technology solution providers and innovators presenting success stories of trailblazing retail business transformations from across the world.

Dr. Linda S. Niehm

Dr. Linda S. Niehm is a Professor in the Department of Apparel, Events, and Hospitality Management at Iowa State University. She has a Ph.D. in Retailing/Merchandising Management from Michigan State University. Dr. Niehm’s research interests include rural and community business, retailer-consumer relationships, small retailer competitive strategies, family business, and experiential marketing. She is very involved in entrepreneurship education, including community outreach and student business consulting experiences. Dr. Niehm is also a member of the NC 1030 Family Business Research Group, a team of researchers from 12 Land Grant universities.


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