We all have realized at some point that with happy customers businesses flourish well. So, did Mahatma Gandhi during a speech in South Africa, where he said: “A customer is…
The metaverse is somewhat of a paradoxical entity that harbors both an impermanent and occupied space and creates a heterotopic interface that bridges the gap between the digital and physical…
In India, about 43% of the consumers consider sustainability as an important factor influencing their shopping decision, while there are very few products available in the market that are actually…
“One place to buy them all”- the main mantra behind the idea of super apps. India, despite being in a nascent stage in terms of the race of super apps…
Online quick delivery company Dunzo recently created a global stir by attempting a unique advertising strategy. Reportedly, Coinbase, a cryptocurrency company, also attempted a similar advertising campaign during Superbowl this…